A patient's primary care doctor refers them to your specialty practice. The patient calls to schedule — your front desk is tied up with prior authorizations and insurance verifications. The call goes to voicemail. The patient calls the other specialist on their referral list and books there instead. You lost a case that was essentially handed to you.
Salois Digital builds a complete patient acquisition system for medical specialists: an AI Voice Agent that answers every referral call and direct inquiry — capturing referral details, insurance information, and urgency — while your staff handles the clinical workload. Combined with Google Ads targeting patients searching for specialized care, and SEO that establishes your expertise in local search results.
Every campaign captures both referred patients and direct searchers who need specialized care — turning referral calls and Google searches into booked appointments.
Your AI answers every call while your staff processes referrals, handles prior authorizations, and manages clinical workflows. It captures referral details and books the appointment before the patient calls another specialist.
From first call to fully deployed — here's what happens when you partner with Salois Digital.
We analyze your online presence, ad accounts, Google Business Profile, reviews, and competitors.
Keyword research, campaign architecture, AI Voice Agent scripting, and landing page buildout.
Ads go live, AI call flows tested end-to-end, tracking confirmed across every touchpoint.
Full system live. Ongoing optimization, call quality reviews, and monthly reporting.
Answers medical specialists ask most about getting more patients and growing with AI.
The most effective approach combines Google Ads targeting patients searching for your specific specialty, local SEO for map pack visibility, a website that establishes your expertise and credentials, and an AI Voice Agent that captures every referral call and direct inquiry. Many specialty practices lose referred patients because the patient can't get through to schedule. An AI that answers instantly solves this.
Google Ads targeting condition-specific and specialty searches reach patients who need your exact expertise. Combine with a credentialing website, Google Business Profile optimization, local SEO, and an AI Voice Agent that handles both referral intake and direct patient inquiries.
Cost per click varies widely by specialty — from $10 to $50+ for competitive medical terms. However, specialty patient values are typically high, often involving multi-visit treatment plans worth thousands. Salois Digital tracks cost per new patient consultation to ensure strong ROI.
Specialty practice front desks handle complex workflows: prior authorizations, insurance verification, referral processing, and detailed scheduling. When a referred patient calls, the phone is often busy. Since patients have multiple specialists on their referral list, they simply call the next one. The AI answers every call instantly.
When a patient calls — whether referred or self-referring — the AI answers within two seconds. It captures the referring provider's information, the patient's condition or diagnosis, insurance details, and urgency level. It books the appropriate consultation type into your scheduling system and can answer questions about your specializations and accepted insurances.
Yes. Patients increasingly search for specialists directly rather than waiting for referrals. Ranking for "[specialty] near me" and condition-specific searches establishes your expertise and generates qualified leads. We optimize your website with specialty-specific content and build your online authority.
Google Ads generate patient inquiries within the first week. Most practices see new consultations within two weeks. SEO builds over 60 to 90 days. Ads and AI call handling mean you're booking patients from day one.
We understand the dual challenge: capturing referred patients who can't get through and attracting direct-search patients who don't have a referral. Our system handles both with AI call answering, condition-specific ad campaigns, and SEO that establishes your expertise. We track new patient consultations, not clicks.
Join hundreds of medical practices scaling with AI-powered marketing.